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5 Step Guide To Organize A Successful Concert

Detailed planning is key to a successful event, as there are many different things to keep in mind when planning your live concert performance.

When planning music concerts, in particular, you have to take into account some factors, including:

  • Booking the performer

  • Finding the right concert venue

  • Tickets

  • Promote your music event

  • Security

  • Equipment you will need for the concert

You can use the list above as your "concert planning checklist" to help guide you as you plan your concert, and feel free to add a few more items to the list to make it more relevant to your event.

Booking the performer

The atmosphere of your concert will be largely influenced by the artist you invite. Depending on the kind of talent you wish to hire, this can also be one of your essential budget lines.

Determine your attendee demographics and what would encourage them to attend your concert before you even start making calls. It might not be a good time or use of money to book a hip-hop musician for a country music festival, so be sure you know for whom you are arranging the event. Source.

Finding the right concert venue

One of the first decisions to make is outdoor or indoor concerts. The number of people and the size of the venue have a significant impact on the intensity of the event. You'll have a half-full room and a drowsy crowd if you reserve a too-large space and don't sell it out.

On the other hand, if you reserve a small space and fill it up too quickly, you could wonder if you missed out on more opportunities to sell tickets. Choose a smaller place you are confident you can fill because you can feel the enthusiasm of the crowd. Source.

Tickets/ Marketing

With a music concert, there are so many different moving parts that need to come together to create a successful event. Selling tickets for one of those. For example, you can contact the local press, radio stations, and local organizations to extend your giveaway and paid promotion to these channels. Local people are more likely to purchase tickets.

On the other hand, it’s important to choose an online ticketing platform that is intuitive, easy to use, and flexible so that you can sell your tickets and manage ticket sales quickly and easily while on the go. Source.


Don't forget to buy securing liability insurance that should cover accidents, the inability of star talent to perform, weather-related disasters, acts of terrorism, etc. If you have the budget for it, you might consider hiring private security.

Alcohol is a good ice-breaker, but it can also break a lot of other things if consumed in copious amounts by an excited crowd. You might want to consider imposing certain limits. Source.

Concert Equipment

You'll need specific equipment for a music concert to ensure the success of the event.

If not, you may need to purchase the equipment separately and make arrangements for delivery and pick-up at the venue before and after the concert.

Some common equipment you’ll need to consider includes:

  • Stage lighting

  • Light/Mixing Boards

  • Microphones

  • PA systems

Again, if this isn’t something that your event venue can necessarily provide, you’ll need to find an audio technician to help with the equipment. The bottom line is, do you homework and prepare well in advance of the concert to ensure a smooth production.

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